Thinking of selling in Phuket? Here’s a clear, step-by-step guide to the process—from your first listing to the transfer at the Land Office.

In this article, we guide you through the process of selling your property in Phuket, Thailand—from the initial listing to the final handover to the new owner. Since we work on commission, listing your property with us is completely free, and no agency fees are due until a successful sale is completed. Contact us anytime to learn more about our commission structure. Please note: the steps outlined here reflect the process followed at Pulse Real Estate. Other agencies may handle certain aspects slightly differently.

List Your Property in Phuket for Sale

Step 1: List Your Property With Us

You can submit your property for sale directly through our website (simply click “Sell” in the header menu). While only basic information is required, we strongly recommend providing as many details as possible—this helps us market your property effectively and attract the right buyers.

Agency Agreement

To proceed, we will need copies of your title deed (chanote) and your ID or passport. These documents confirm ownership and your authority to sell. By default, our agency agreement is non-exclusive, meaning you are free to list your property elsewhere or sell it privately at the same time. If you prefer, we can also act as your exclusive agent. In this case, your property will benefit from wider exposure, including promotion to our email network of more than 800 partners in Phuket. Contact us for details on the commission structure for exclusive representation.

Step 2: Viewings

If you are not currently living in the property (or staying elsewhere in Phuket), we will need the contact details of someone who can provide access. For houses and villas, this might be a maid, caretaker, or a trusted friend.

For apartments and condominiums, the key can usually be left with the juristic office, which can release it to us upon your authorization. To make viewings easier and avoid delays, we recommend granting us permanent authorization to collect the key directly.

We also advise ensuring your property is in the best possible condition for viewings, even if you are not residing there. Presentation matters: tidy interiors, a clean pool, and a well-kept garden can make a big difference. This is especially important for villas, which do not benefit from common-area maintenance—an overgrown garden or neglected pool can quickly discourage potential buyers.

Step 3: Reservation Agreement

When you accept an offer from a buyer, we will prepare a Reservation Agreement and remove the property from the market. At this stage, the buyer pays a reservation fee/deposit to secure the property. A common figure is around 5% of the agreed sale price, but in practice, reservation fees can range from 100,000 THB to 20%, depending on the property type, deal size, and the terms agreed between buyer and seller. The deposit is typically non-refundable if the buyer withdraws without cause, but conditions can be negotiated.

Step 4: Closing The Sale & Transfer of Property

We will coordinate with the lawyers of both buyer and seller to draft the Sale and Purchase Agreement (SPA). This document sets out all the terms of the transaction, including the agreed price, payment schedule, items included in the sale (e.g., furniture, appliances, kitchenware), and any special conditions agreed upon.

We strongly recommend that both parties appoint their own independent legal counsel. This helps ensure the terms are fair and transparent, reducing the risk of unexpected issues later in the process.

The SPA is typically signed either at the Land Office, one of the lawyers’ offices, or our office. All required documents must be signed by both parties, but if one party cannot attend in person, the transaction can be completed remotely by granting Power of Attorney (POA) using the official Land Office forms.

At the final transfer at the Land Office, both buyer and seller (or their legal representatives) must be present. At this stage:

1. Applicable property taxes and transfer fees are paid.
2. The buyer transfers the funds to the seller (usually via a cashier’s cheque).
3. The property is officially registered in the buyer’s name, completing the handover.

Frequently Asked Questions (FAQ) about Selling Property

Question: How long does it take to sell my property in Phuket?

Time-to-sale varies by pricing, presentation, demand, and timing (high season vs. low season). Well-priced, well-presented listings with easy viewing access typically move faster, while over-priced or poorly presented homes can sit for months. To shorten the timeline:

1. Price to market using recent comparables and buyer feedback
2. Upgrade presentation (professional photos, tidy interiors, garden/pool refreshed)
3. Maximise access (standing key authorisation with the juristic office or caretaker)
4. Be flexible on terms (inclusions, handover date, deposit schedule)

Question: What will you do to sell my property in Phuket?

We combine targeted digital marketing with on-the-ground brokerage:

1. Feature your listing on our high-traffic website and promote across leading Thai property portals
2. Run social and remarketing campaigns to reach active buyer segments
3. Leverage our email database and 800+ local partner brokers for wider exposure
4. Offer professional visuals (photos, video, drone, 3D) to elevate perceived value
5. Qualify buyers, coordinate viewings, gather market feedback, and advise on pricing/terms
6. Guide the deal from offer → reservation → SPA → Land Office transfer

Selling property in Phuket doesn’t have to be complicated—with the right guidance and preparation, the process can be smooth and rewarding. With our years of experience and proven track record, you can leave the hard work to us.

Whether you're an investor, a future resident, or simply exploring your options, now is the time to think long-term. Browse our curated collection of properties in Phuket—or reach out for a personal consultation. Better yet, schedule a one-on-one video call with Alex Seago, Managing Director of Pulse Real Estate. The team will help you find a home that makes sense for today—and for tomorrow.